AICE organizes the annual conference on the topic on which it has invested in its 40th anniversary celebrations: the value of the professional profile of the TCM expert in a historical moment in which it seems that method application and rigorous approach on public and private investments have been forgotten if not deliberately ignored.

The destiny of a Country (as well as the destiny of a Continent) depends on the ability of its people to approach choices arising from political visions of common and non-personal interest. Those who possess logic and tools to deal with hard decisions must explain how the value of an asset (that must last over time!) is strongly connected with the basic personal and community values.

AICE, with its forty year history, wants to propose itself as a credible interlocutor: it has the methods, the mental approach to make it work, the ability to share and spread it through its training activities.

During the day, the identity themes that characterize the topic will be presented, offering the opportunity, through the different interventions and testimonies of people who daily live the embarrassment of the objectivity of professionalism in the face of the subjectivity of many decision makers, in the intent to show how the value of a work (generally understood exclusively in an economic sense), must be extended to non-strictly monetary characters and that this is possible in methodological objectivity if all stakeholders do their duty, and despite the technical difficulties that this often involves.

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